Comfy Cup Chronicles

When you own an athletic cup business, dinner conversations are often different from what other families discuss around the family table.  At our house, it's not surprising to be discussing male gentalia as the topic of conversation.  Unfortunately, we failed to properly educate our youngest daughter of this important meal time etiquette.  I received a text message from another mother today:  "Thanks for letting Elle come over and play this evening. I'm glad she could stay and have dinner with

We are feeling grateful...for the many people who have helped to make Kyler's Comfy Cup™ idea a reality. Today, we reflect on the people, events, and timing that aligned to make this dream come true. We couldn't possibly be where we are without all of you...thank you! Coach Todd for requiring the KC Sox to wear cups. All the baseball, hockey, lacrosse and football players who put their package on the line to test out the Comfy Cup™ in the earliest prototyping phases--there are so many of

One awesome PR lead we got from The Grommet was a program called HARO-Help a Reporter Out.  Three times a day, we receive an email with queries for stories from reporters and journalists around the world.  I diligently read the queries and submitted pitches to any and every one that was relevant to the Comfy Cup.  

"Experience is simply the name we give our mistakes."-Oscar WildeIn April, we realized we made a BIG mistake.  We failed to collect sales tax on our Amazon sales over the past nine months!  I ASSumed Amazon did that for us.  Well, it doesn't.  So, we immediately registered for a Kansas Retailers’ Sales Tax Registration Certificate and got to work reviewing the thousands of orders to resolve the error. My wonderful husband, Randy, had to continually remind me to be grateful that we caught the

Most of the players I coach don't wear a cup at all because it is so uncomfortable and restricting.  I think The Comfy Cup is a great solution to protect youth players from potential groin injuries.